The LifeListr® Site
As I’ve said before, making an app is only half the battle. The other half?
Marketing it.
I just so happen to enjoy this half quite a bit. And to that end, I’ve discovered some great resources you can use pre-launch to help build up steam for you app.
App Sites
You need a website for you app for a bunch of reasons. A few important ones: a support link from you iTunes page, a better feel and description of the benefits of your app than in iTunes, and a place to interact with you users and get feedback.
Let’s Add Another Reason
To build a pre-launch audience. The more potential users you have contact with at the time of your launch the better off you’ll be.
You can hold a little contest and give stuff away or you can just collect people emails who are interested in what you have brewin’.
The best part:
It is super easy to do.
If you’re even the least bit familiar with WordPress, it’s as easy as installing a new theme to your app’s URL. The rest is walk thru and easy as pie.
Two Good Themes
I’ve just installed The Launch Effect theme over here at the new Life Listr site.
Another option is LaunchRock.
These are just two of many. Just go Google crazy and you’ll find a bunch.
But why I like these is that they make it interactive for your audience by entering a contest of sorts and spread the word for you. Can’t ask for much more than that. As well, you can jazz em up to look completely different from one to another.
Getting them to share their unique links is going to be the hard part. I’m going to test these two for the next few apps I release and see how they go.
Have you tried a pre-launch page of this type? I’d love to hear your opinion or experience below!
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